Background

As an accomplished creative lead, visual architect, UI/UX strategist, and business owner, I bring decades of experience combining a fine arts sensibility with deep digital and technical fluency across today’s leading tools and platforms.

My career has centered on designing seamless, visually compelling experiences that engage users and drive measurable results. From pixel-level precision to adaptive, customer-centered ecosystems, I’ve been shaping how people interact with technology across industries, mediums, and devices.

Building on that foundation, I now lead design strategy for cross-platform ecosystems—bridging business needs to full-stack design process: ideation, use needs, workflow analysis, prototyping, interaction behavior, visual design and design to code considerations and development.

I apply my expertise in color theory, digital imaging, lighting, and image sensor behaviors to strategize video calibration and exposure settings that I then use to create model training data for zero-shot object detection, attributes and relationships that are tiered for both real-time edge Computer Vision (CV) models and server-based CV systems for more advanced analysis and semantic scene understanding.

Experience Design & Strategy

  • User Experience (UX) & User Interface (UI) Design

  • Customer Experience (CX) Leadership

  • Design Systems Creation & Maintenance

  • High & Low-Fidelity Prototyping (Web, Mobile, PWA)

  • Native Android & iOS UX Design

  • Responsive & Cross-Platform UI Architecture

  • Needs Analysis, User Testing & Research

  • Brand Identity Systems & Visual Standards

  • Design Thinking & Human-Centered Design

  • Creative Direction & Cross-Functional Team Leadership

Computer Vision & ML Pipelines

  • Computer Vision UX Integration

  • Model Training Data Workflow Design

  • Object Detection & Image Classification

  • Instance Segmentation: Object Attributes & Relationships

  • Ontology Modeling & Semantic Scene Understanding

  • Annotation Systems, AI-Assisted Annotation & Data Labeling Strategy

  • Edge Runtime CV Systems & Offline Vision Pipelines

Creative Visual Design

  • Illustration (Digital & Traditional)

  • Interactive & Print Creative Direction

  • Art Direction & Creative Group Management

  • Photography & Composite Editing

  • Licensed Merchandise & Apparel Design

  • Marketing & Advertising Campaigns

  • Omni-Channel E-Commerce Experience Design

  • Corporate Collateral & Branded Visual Systems

Generative AI, Data & Emerging Tools

  • Generative AI Image Workflows (Creative & CV Training)

  • Prompt-Based Design Systems (e.g., Cursor, Cline)

  • Image Sensor & Lighting Optimization for Data Collection

  • AI-Driven UI Prototyping & Design-to-Code Pipelines

  • Data Preparation for ML/CV + Visual Ontology Alignment

  • Adaptive and dynamic interfaces

  • Chat GPT, Midjourney, Roo Code, Cline, Design to Code MCP, Veo3, Gemini, Firefly, Udio, Flow


Tools, Platforms & Technical Proficiency

Design & Collaboration Tools:

Adobe Creative Suite, Figma, Penpot, Sketch, InVision, Zeplin, Lucidchart, Balsamiq, Office 365, Google Workspace, Discord, Teams, Slack, Smartsheet, Notion

Vision & ML Tools:

Ramblr.ai, StereoLabs SDK/API, YOLO, OpenCV, NVIDIA Jetson

Frontend & Dev Environment:

HTML, CSS, Blazor, MudBlazor, VS Code, Sublime Text, Brackets, HomeBrew, Azure DevOps, GitHub (Some experience with JavaScript and Terminal)